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76 Renewable Diesel
"Renewable Diesel Diner"
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Imagine the fried food you eat can fuel your diesel vehicle. Well, that's exactly what 76 Renewable Diesel is. It's a fuel that comes from used cooking oils. You have to trust me, there's a lot of cool science behind this.
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So to educate people about this, we created a food truck that runs off its own cooking oil. We created everything from the character, the truck's graphics and the menu to a social campaign and to all the swag we gave out at the events we went to.
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